UBA Marketplace platform to take SME’s products to global market


Sall and medium size entrepreneurs now stand a chance to showcase and sell their products and services to the global market thanks to United Bank for Africa’s ‘UBA Marketplace’ platform.

With over 12 million subscribers across several African countries, UBA Marketplace offers businesses personalized e-commerce site with their own unique store name to showcase their goods online thereby reaching potential customers across the globe irrespective of their physical locations.

UBA Marketplace platform take SME's

UBA Marketplace platform

UBA Tanzania Limited’s Managing Director, Usman Isiaka said African entrepreneurs who include Tanzanians should embrace the platform in order to do away with bureaucracy and non tariff barriers posed by physical markets.

“UBA Marketplace reach wider audience through Internet penetration with increasing number of internet users and online shoppers; it is cost effective as it offers an effective low cost channel for SMEs in Tanzania to drive sales online through new customer acquisition,” Isiaka said in Dar es Salaam earlier this week while introducing the new product.

He said the platform also leverages on the support of a trusted bank with over 12 million customers who will be able to create their store’s identity and share it with their buyers hence improving their visibility.

“Entrepreneurs will also have the ability to auto post their products on Facebook and sell them from own business page with secure transaction using one of the highest Secure Socket Layer Encryption on the platform with a payment gateway which is Payment Card Industry Data Security Standard (PCI DSS) compliant and reliable logistics managed by DHL,” Isiaka promised.

As part of the process of enhancing the business network of African entrepreneurs, UBA Group is organizing an annual gathering of the ‘UBA Marketplace’ registered merchants, vendors, customers and other stakeholders for a two day exhibition in Nigeria next week.

This year’s event is scheduled to hold in Nigeria’s capital city of Abuja on the 26th and 27th of July 2019 with the theme ‘Empowering African Entrepreneurs,’ UBA Group which is UBA Tanzania’s holding company, said in a statement.

This Africa’s largest gathering of business owners and entrepreneurs, promises to be the ideal forum for the enhancement of Tanzanian entrepreneurs business connections as over 5,000 visitors and over 100 registered exhibitors across 20 African countries, plus top private and public sector players will be gracing this annual historical event, the UBA Group statement added.

To further advance the course of entrepreneurs in the continent, three African leaders on the second day of the event, will be engaging an audience of 5,000 people and watched around the globe through TEF forum, courtesy of the founder of TEF, Tony O. Elumelu, the Group Chairman of UBA Plc.

“A good number of Tanzanian entrepreneurs are poised to grace the trade fair and will be showcasing Tanzanian products and culture. With this event, UBA seeks to touch base with small business owners while positively affecting the lives of entrepreneurs doing business in its countries of operations and beyond,” the statement noted.


Comments are closed.

More in Business